What IS the Speed of Awesome?

Everyone’s heard of the speed of light and the speed of sound, but what is the speed of awesome?

Is it a measurement to identify how fast a task is completed? No, not really…

The Speed of Awesome is a concept, rather a mindset of how a task is accomplished that I developed many years ago when working in a variety of different industries. It takes into account different attributes with the intention of the exceeding expectations. While getting a task done quickly can sometimes be awesome… it is not the primary focus; accuracy and efficiency play into the final equation to calculate the speed of awesome.

A Work Ethic Built from Tradition

Perhaps the Speed of Awesome started with watching my father and his project work. As someone trained in avionics for the military, he loved to tinker both in his fabrication shop at work as well as his project shop at home. When asked to do a task he would ponder it for hours, building it in his mind, working through the details; then simply get up and build it. There were never any blueprints drawn or any schematics made, because the things he was asked to build simply did not exist. This preparatory thought process was not fast (in fact, some complicated builds he would spend weeks in quiet contemplation) however, the end result: was awesome.

Over the years I have taken that trait and built it into my own process whereby the end goal is to exceed the expectation of the customer; even if it looks like I’m showing off a bit. I’ve been blessed to have worked in many different fields gaining different levels of expertise, now I enjoy being able to provide a broad set of skills to exceed customer expectations.

I’m Eclectic

I jokingly ask my Dad once what he did for a living, his response: “I’m eclectic”. I’d like to think that now, looking back; I am now the same. I started my first company fresh out of high school, worked for 9 different car lines (achieving their highest levels of training and awards) was an honor graduate in the Air Force and getting certified in every aspect of my career-field in under 3 years (something most didn’t do for 7 years). Even after my “go get it” attitude landed me in a wheelchair with very limited mobility, I still achieved 2 additional Meritorious Service Medals before I was medically discharged. Afterwards I went back to the auto industry while simultaneously working in public safety and going to multiple bible colleges. Within that time I started another business in marketing and distribution, that eventually led to my working in website design and small business consultation. In between I also Pastored a Church in the south Florida area. My resume reads like a transparent paper as most of the things I’ve done in life have not been one at a time, but rather 3 at a time.

I recall when I was 31 my wife ask the Doctors how much longer I might live, their response was simply that they couldn’t believe I’ve lasted as long as I did. Everyday is another day I beat the odds where the chemical damage from Desert Storm should have taken me down… I’m too busy to die I suppose.

All that information and life experience I am blessed to have done, I have been privileged to have done it with, and for; people willing to look past my disabilities and rather focus on my abilities.

Success is not measured by how fast you complete a task but rather how well a task is completed.

Probably the most unique characteristic of the Speed of Awesome is that it’s not measured by me, but by those around me. Whether it’s a project build or something related to work: you look for the feedback that tells you how well you did. When I roll past someone in my “tricked out wheelchair” I often hear “dude, that’s awesome!” That’s the measurement that lets you know how you did… see RB’s Toy Box

It’s also the same when providing workmanship on behalf of Modern Web Studios and its affiliates. The measurement of success is provided by the customer, not by me… Naturally we’re looking to hear that we moved at the Speed of Awesome.


Rick Brewer

Rick Brewer is a former advertising business owner with a diverse background which has accumulated from years experience in the military, automotive industry, marketing, law enforcement & ministry. Owning a small business from the age of 18, Rick was immediately introduced to the challenges of small business ownership and a passion to solve them. Simultaneously working in the auto industry as a parts/service consultant, he was able to take elements of each lesson learned to broaden his foundation of experience. This created the fundamental work ethic needed to build an award winning skill set that he uses in all aspects today.

Excellence as a Practice

Achieving top marks in the auto industry working for car lines such as Mercedes Benz, Volkswagen, Alpha Romeo, Sterling, Oldsmobile, BMW and Honda; Rick achieved the highest levels of training available and a customer index ranked in the top 3 for the nation. This led to achievement of the BMW and Honda Presidential Awards every year he participated.

Military in the Mix

As part of his diverse background and achievements Rick also was a member of the USAF during the time of Desert Storm and the Bosnian Relief Effort. Rick lost the majority of his mobility as a result of chemical exposure, but didn’t loose the drive to work. Even after his loss of mobility he continued to serve earning two additional Meritorious Service medals and numerous certificates of achievement. He was medically processed out of the military being one of only a handful of E-4 SGT’s – fully certified in every aspect of their career field (605/2T2).

Community as a Cause

In early 2000 Rick began within local agencies in the area of public safety working as a volunteer and Chaplain for the local Sheriff’s Department and Coroner’s Office. He also worked with the Citizens Police and Fire Academy and their Alumni Associations, The Citizens Emergency Response Team (C.E.R.T.), The Volunteers In Police Service (V.I.P.S) and served on the board at the local Public Safety Museum providing tours and information of the history of Public Safety. During this time he also polished up his authorship and public speaking skills writing hundreds articles and lessons to assist pastors, ministries and churches grow.

A New Direction

In 2012 Rick moved south taking on ministry responsibilities as an Associate Pastor and returned to the Automotive Industry; he also began part time consultant work with Modern Web Studios. In 2014 Rick began to work in a full time capacity with Modern Web Studios.

Coming Together

With Modern Web Studios specializing in websites for small businesses this became the perfect position for Rick to settle down in. Here he has been able to pull from nearly 30 years of experiences to help Modern Web Studios’ customers achieve their goals. Furthermore, he has assisted Modern Web Studios in achieving consistent custom service awards. Rick has been consistently recognized by Local, State and Federal governmental agencies for his contributions to the community and leadership. Rick and his wife are also Kentucky Colonels. Additionally Rick has been recognized for achievement in sales and customer service for nearly every company/ organization he has ever worked with. His desire is to provide his work ethic and over the top attitude of excellence to all of the Modern Web Studios customers.